Kinyarwanda
Courtesy of the Sundance Film Festival

Exclusive Digital Rights to 2011 Sundance Winner “Kinyarwanda” Acquired by
SnagFilms

Washington DC — January 31, 2012—SnagFilms has acquired the exclusive digital rights
to the award-winning, critically-acclaimed film Kinyarwanda, it was announced today at
the Sundance Film Festival. Kinyarwanda is a multiple award winner, including the World
Cinema Audience Award (dramatic category) at the 2011 Sundance Film Festival and the
World Cinema Audience Award at AFI Fest. The film was recently nominated for three
NAACP Image Awards including Outstanding Independent Motion Picture, Outstanding
Directing and Outstanding Writing for a Motion Picture. Kinyarwanda has received
tremendous critical acclaim, including four stars from Roger Ebert, who selected the film
as #6 in his Top 20 Films of 2011. The film opened theatrically in December 2011 and
will continue its theatrical run early this year. Breaking Glass Pictures has acquired DVD
rights in North America and broadcast rights in the U.S. The deals were negotiated by
Asher Goldstein of Traction Media on behalf of the filmmakers.

Kinyarwanda will make its digital debut via SnagFilms’ transactional partners, including Comcast Xfinity, FiOS, DIRECTV, iTunes, Amazon and VUDU. This acquisition follows SnagFilms’ announcementlast week that it acquired 16 highly-honored films including four other Sundance award winners: Grand Jury Prize winners We Live in Public and Manda Bala, plus award-winners Super Size Me and No End in Sight. In all, SnagFilms’ library features 22 films that have won or been nominated for an award at Sundance.

“SnagFilms is pleased to bring Kinyarwanda to digital audiences in the comfort of their homes,” said Stephanie Sharis, SnagFilms COO. “This is a powerful story, incredibly well told. We look forward to making this film available to film fans worldwide, as SnagFilms continues its rapid expansion into narrative films, and furthers its mission of bringing the best independent films – both narrative and
documentary – to audiences via digital platforms.”

Directed and written by Alrick Brown, produced by Darren Dean and Tommy Oliver, and co-produced by Deatra Harris and Joshua Rodd, Kinyarwanda is based on true accounts of the Rwandan genocide, interweaving six different tales to tell the complex story of human resilience and life during the genocide. The film follows the young lovers, the child, the couple, the soldiers, the Imam, and the priest as they are swept up by the chaos of the world around them, in a story from executive producer Ishmael Ntihabose.

"The entire Kinyarwanda team is very excited to be partnering with SnagFilms on this next phase of our journey with Kinyarwanda,” stated co-producer Deatra Harris. “We believe that SnagFilms offers everything we were looking for in a distribution company
including a sincere enthusiasm for our film. We are eager to begin this process together!"

"We're thrilled to find our new home amongst SnagFilms’ cache of award-winning content. SnagFilms' dedication to our film and willingness to share our message of hope with an audience of such breadth and discrimination reaffirms our faith in our medium," stated Kinyarwanda producer Darren Dean.

About SnagFilms

SnagFilms features free, sponsor-supported, on demand viewing of more than 3,000
award-winning, fiction and non-fiction titles from some of the greatest names in film.
SnagFilms’ curated collection is viewed on its own site and a digital network of more
than 110,000 affiliated sites and webpages worldwide, including partners such as
Comcast's XfinityTV.com, Hulu, the Starbucks Digital Network, IMDb, AOL/Huffington
Post, hundreds of non-profits, special interest sites and blogs — and via its applications
for tablets, including Apple’s iPad (AirPlay-enabled), Amazon’s Kindle Fire, Blackberry
Playbook and other Android-based tablets; Android smartphones; OTT platforms Roku,
Boxee and Western Digital; connected TVs and blu-ray players from Sony and Panasonic,
and soon to launch on connected TVs and blu-ray players from Samsung and Vizio.
SnagFilms’ titles have been featured on more than 3.5 billion pageviews across its
network.

SnagFilms also offers selected titles via pay video on demand with Comcast and Verizon's
FiOS, as well as on iTunes, Hulu Plus, Amazon, YouTube Movies, and will soon be
launching on DIRECTV and digital streaming providers VUDU, Samsung Media Hub
and XBOX Live. SnagFilms was recently named one of the fastest growing technology
companies in Washington, DC area. Gizmodo has named SnagFilms as a “Best iPad App,”
OVGuide has twice named SnagFilms a Top Site, and MovieMaker Magazine named
SnagFilms to its annual list of “50 Best Websites for Moviemakers.” The SnagFilms family
also includes Indiewire, for more than 15 years the web’s top source of news, reviews and
information about independent film.

Contact

FRANK PR
Clare Anne Darragh
646.861.0843
clareanne@frankpublicity.com